Packages
Three scopes for a website build
Most website quotes hide what is excluded. These three scopes say plainly what arrives, what does not, and which one fits the site you are describing.
How the scopes differ
The difference is not quality, it is surface area. A brochure site has fixed pages and no logic. A content site adds an editor and a structure that grows. A product site adds accounts, data and states. Pick by what the site has to do in a year, not today.
- Brochure: 5 to 8 fixed pages, one contact form, no login
- Content: brochure plus a page editor, categories, search and an author workflow
- Product: content plus accounts, saved data, permissions and an admin view
What every scope includes
These arrive whichever scope you pick, because a site without them is unfinished rather than cheaper.
- Responsive layout tested from 320px to 2560px
- Self-hosted fonts and images, no third-party render blocking
- Working contact form that stores to a database, not a mailto link
- Meta titles, descriptions, canonical URLs and structured data
- An editor login for anything that changes more than twice a year
- A staging URL you can review before anything goes public
What sits outside every scope
Naming these up front is the point of the page. Each is real work and each is quoted separately, so nobody discovers it at the end.
- Copywriting beyond editing what you supply
- Photography and custom illustration
- Migrating content from an existing site, which is priced per page count
- Ongoing SEO, advertising or content production
- Integrations with a CRM, ERP or payment provider
- Ongoing hosting and maintenance after handover
How a scope change is handled
Anything that adds a page type, a data model or an integration gets written down and estimated in days before work starts. It then either replaces something already planned or extends the date. You choose which. Nothing is absorbed quietly and nothing is invoiced as a surprise.
What we need from you
A build stalls on decisions far more often than on code. Two things prevent that: one named person who can approve, and content supplied before the build reaches the page that needs it.
- One decision-maker who can approve without a committee
- Copy and images for each page, before that page is built
- Access to your domain and DNS
- Feedback on each staging review within three working days
Questions we get asked
Because a price without a scope is a guess, and a price with a scope still moves with content volume and integrations. We quote after a short call where we can see the actual pages and the actual data. That quote is fixed for the scope described, and anything added later is estimated before it is started.
Yes, and it is usually the cheaper path. Each scope is built on the same foundation, so adding an editor to a brochure site or accounts to a content site is additive rather than a rebuild. What is expensive is retrofitting accounts onto a site built without any notion of a user, which is why we ask about the year ahead.
You do, including the code, the domain, the hosting account and the content. We work in accounts registered in your name wherever possible, so there is nothing to transfer at the end. There is no licence, no lock-in, and no fee to move to another supplier later.
A brochure site is typically four to six weeks, a content site six to ten, a product site twelve or more. The largest variable is not the build, it is content. Sites where the copy is ready before the build starts finish roughly a third faster than sites where it arrives page by page.
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Which scope fits your site?
Describe what the site has to do and we will tell you which of the three it is, and what it excludes.
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